The psychology of 11/11/11: Pattern recognition and scarcity
Photo courtesy of Nicholas Paine I distinctly remember a day in 1992, sitting in Mrs. Henderson’s class writing down the date for an assignment, MM/DD/YY format, when it struck me that those numbers...
View ArticlePerceived affordances: Bridging innovation and usability
Can you describe the function of the object pictured below? From A Plunge Into Space by Robert Cromie (1890) Despite the graininess of the image, it appears to be a structure which houses humans in...
View ArticleResearching our communities: Who’s coming to design events (and why)
Several months ago designer Vitorio Miliano asked me to do some statistical analysis for a project he was undertaking profiling the Austin design community. Vitorio had distributed a survey across...
View ArticleResearching our communities, part 2: Overall community profile
This is the second in a series of posts analyzing event attendance in the Austin design community. You can jump to any post using the links below. Introduction Overall community profile Lunches, happy...
View ArticleResearching our communities, part 3: Lunches, happy hours, & workshops
This is the third in a series of posts analyzing event attendance in the Austin design community. You can jump to any post using the links below. Introduction Overall community profile Lunches, happy...
View ArticleResearching our communities, part 4: Presentations & panels
This is the fourth in a series of posts analyzing event attendance in the Austin design community. You can jump to any post using the links below. Introduction Overall community profile Lunches, happy...
View ArticleResearching our communities, part 5: Field trips & recommendations
This is the final in a series of posts analyzing event attendance in the Austin design community. You can jump to any post using the links below. Introduction Overall community profile Lunches, happy...
View ArticleWindows 8 Metro UI: Flat isn’t bad
On Wednesday Microsoft announced the Consumer Preview release of Windows 8, and the flat Metro UI has caught people’s attention. Gone are the shading and reflections that contribute to a feeling of...
View ArticlePersuasive data: How UX researchers can pitch with integrity
A scenario: Product team asks a question. Researcher does a study and hands off a long-form academic-style report, but it’s hard to read and there are no clear arguments for what action to take....
View ArticleTracking attention
Nutshell Version: DFKEye is a completely software-based system that tests visual focus by blurring portions of the screen. It’s a cheaper alternative to eye tracking which can actually answer...
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